Sweetest Day Events 2024. Business owners and marketers interested in commemorating sweetest day can leverage this special. Sweetest day is an observance celebrated primarily in the great lakes region, and parts of the northeast united states, on the third saturday in october.

Usually celebrated on the 3rd saturday in october, sweetest day began in the early 20th century to honor sweethearts, close friends, relatives or employees with special gift of. To put it simply, sweetest day every october 15, is a day to be sweet by sharing a kind thought, a small gift or a gesture of kindness.